Analysis Of the Effect of Work Process Digitalization, Employee Experience, and Ethical Leadership on Employee Performance in Technology Start-Up Companies
Keywords:
digitalization, employee experience, ethical leadership, employee performanceAbstract
This study aims to analyze the influence of work process digitalization, employee experience, and ethical leadership on employee performance in technology start-up companies in Indonesia. In the digital era, start-up companies are required to continue to innovate and adapt quickly to technological changes, so the role of work process digitalization becomes increasingly crucial. In addition, individual work experience and ethical leadership are also believed to play an important role in driving employee performance. This study uses a quantitative approach with a survey method, involving 100 respondents who work in various technology start-up companies. The analysis technique used is Partial Least Square Structural Equation Modeling (PLS-SEM). The results of the study show that work process digitalization has a positive and significant effect on employee performance. Employee experience also shows a positive effect, although not as strong as the digitalization variable. Meanwhile, ethical leadership has the most significant influence in shaping employee behavior and work motivation. This finding strengthens the results of previous studies, which state that an ethical and digital work environment can drive employee productivity and loyalty. The implications of this study underline the importance of start-up companies adopting digital strategies and focusing on developing ethics-based leadership in their HR management.
References
Tannady, H., Assery, S., Nugraha, J. P., Arta, D. N. C., & Raharjo, I. B. (2022). Upaya Meningkatkan Kinerja Karyawan Pada Perusahaan Fintech Melalui Disiplin Dan Motivasi Kerja. Management Studies and Entrepreneurship Journal, 3(5), 3007-3016.
Sutrisno, S., Pudjowati, J., Wahyuni, S. T., Ikhwan, A., & Sampe, F. (2022). Efforts To Improve Employee Performance at Fintech Companies Through Discipline And Work Motivation. Jurnal Ekonomi, 11(03), 860-864.
Sjahruddin, H., Nugraha, J. P., Nurbakti, R., Yakup, Y., & Jayanto, I. (2023). Influence of Employee Competency and Work Placement Analysis on Increasing Employee Productivity. Quantitative Economics and Management Studies, 4(2), 314-322.
Rachmad, Y. E., Abubakar, F., Arief, I., Hartati, S., & Kristanti, D. (2023). The influence of organizational culture, educational background and compensation on employee performance at national sharia bank. JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi), 9(2), 327-332.
Abubakar, F., Laoh, R., Riniati, W. O., Mokodompit, H., & Putra, P. (2023). The Role of Principal Transformational Leadership on Effectiveness School Organizational Culture. Mudir: Jurnal Manajemen Pendidikan, 5(2), 409-414.
Violin, V. (2022). Influence Leadership, Competence and Motivation to Performance Employee Service Health Regency Bay Bintuni West Papua Province. J. Adm. J. Pemikir. Ilm. dan Pendidik. Adm. Perkantoran, 9(2), 305-310.
Gai, A. M., Purwati, S., Violin, V., & Ibrahim, M. M. (2024). The Application of Plural Panelist Synthesis Method in Identifying Determinant Factors That Influence Economic Growth. Jurnal Sistim Informasi dan Teknologi, 18-22.
Yunanto, M. K., Sinaga, H. R., Violin, V., Kespandiar, T., & Diawati, P. (2024). Application of Simple Additive Weighting Method to Design an Employee Performance Assessment System in a National Logistics Company. Jurnal Informasi dan Teknologi, 217-222.
Nurdiani, T. W. (2022). Treasury Management Training for Bank of China Employees. Joong-Ki: Jurnal Pengabdian Masyarakat, 1(2), 245-251.
Wibowo, T. S., Suhendi, D., Suwandana, I. M. A., Nurdiani, T. W., & Lubis, F. M. (2023). The Role of Transformational Leadership and Organizational Culture in Increasing Employee Commitment. International Journal of Economics, Business and Accounting Research (IJEBAR), 7(2).
Madyatmadja, E. D., Liliana, L., Andry, J. F., & Tannady, H. (2020). Risk analysis of human resource information systems using COBIT 5. Journal of Theoretical and Applied Information Technology, 98(21), 3357-3367.
Susanto, P. C., Supardi, S., Parmenas, N. H., Tannady, H., & Soehaditama, J. P. (2023). Mini review: Work-life balance, psychological structure, employee resilience, and organization commitment to employee wellbeing: Human resource management. International Journal of Psychology and Health Science, 1(2), 56-64.
Published
How to Cite
Issue
Section
Copyright (c) 2025 Jefri Putri Nugraha, Tanti Widia Nurdiani, Faisal Abubakar, Santrio Kamaluddin, Bambang Suntoro, Vivid Violin

This work is licensed under a Creative Commons Attribution 4.0 International License.



